H.UNIT

H.Unit is a unisex brand founded by designer Hirofumi Matsuda.  The company ethos is to fuse the Classical with the Contemporary,  utilising traditional Japanese sewing and processing techniques to create modern, accessible clothing for both men & women. 

Hailing from the Kuraishi-Kojima area in the Okayama Prefecture, an area known famously for it's Traditional Japanese Denim,  H.Unit often uses Denim in their own unique way while never conforming to the heritage design traditions the fabric is synonymous with. 

"Be like Kojima, but unlike Kojima" - Matsuda-San.